Elevating the
Luxury Experience

Protect your brand — and consumers — from counterfeits while delivering the experiences sophisticated consumers now expect, before, during and after the sale.

Enabling Connected

  • For Brand
  • For Customer

The XenTag platform provides brands with the tools they need to create dynamic, personalized digital experiences at scale.


Build connected digitized
products with XenTag
secure NFC tags


Build product micro sites and
customer engagement experiences
using XenTag site builder


Get real time usage, consumption
and demand information by
product and batch

Activating NFC products is as easy as 1,2,3


Tap the product with a
smartphone to activate the
NFC chip


Gain access to detailed
product information without
having to download an app


Submit warranty claims, resell
your products, view proof of
ownership, and so much more

Protect Your Brand & Fight Counterfeits

Ensure brand confidence across sales channels with product authentication

Secure your supply chain with gray-market diversion detection

Protect your brand from counterfeit returns

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Create Personalized Experiences at Scale

Explain product provenance: where it’s from, how it’s made and why that matters to consumers

Impress consumers with premium customer service by always being just a tap or scan away

Deliver dynamic content based on location, time of day, user behavior and more with Digital Product IDs; no app required

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Join The Circular Economy

Reduce, Reuse, Recycle – Smart products enable new possibilities for the future of retail

Empower secondary sales and acquire new customers along the way

Be transparent – Inform consumers on sourcing, materials and labor practices at the item level

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Drive Direct Sales

Empower products to become your new direct-to-consumer sales channel

Increase sales with tap-to-purchase, exclusive product drops and upsell recommendations

Build a community of influential sellers with peer-to-peer commerce

Unlock the potential of your products